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Ads Defender Google Ads

Connect Ads Defender and Google Ads with hurra.ai

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What is Ads Defender?

Click fraud is invalid clicks on paid ads: traffic from bots, automated browser plug-ins, click farms, AI-generated fake websites or competitors rather than from genuine potential customers. Across the industry, an average of 15 to 25% of all clicks on digital campaigns are unqualified.

More about Ads Defender

What is Google Ads?

Google Ads is an advertising platform by Google for search, shopping, display and video campaigns, where advertisers bid in auctions to show ads against user intent.

More about Google Ads

Why connect them

Google Ads reports the clicks you paid for. Ads Defender protects the same campaigns in real time: it detects invalid clicks and unqualified traffic and blocks the sources directly in the account, from IP addresses to placements and audiences, while the ads are being served.

That independent position is the whole point. A platform filters obvious abuse itself and reports the rest as legitimate; Ads Defender evaluates scenarios the platform does not measure, such as placement quality, data-centre traffic and anonymised placements, and keeps remarketing lists and bidding signals clean at the source.

Read together, spend and structure from Google Ads sit next to the protection record: what was blocked, what it freed up, and what the cleaned figures say. hurra.ai reads from your systems and shows the numbers side by side.

Common use cases

Read spend against cleaned traffic figures

Campaign spend and click counts come from Google Ads. The protection record shows how much of that traffic was unqualified and already blocked. The two together say more about a campaign than either does alone.

See what the protection freed up

On average, Ads Defender reallocates 8 to 12% of campaign budget. Reading the freed-up budget next to campaign performance shows where the recovered spend can reach new traffic, and which campaigns and placements were hit hardest.

Understand cost per acquisition that invalid clicks had inflated

Invalid clicks enter reporting as real interest, which quietly raises the apparent cost of every genuine conversion. Reading the protection record next to the platform figures shows which campaigns carried that distortion, and how the cleaned numbers compare.

Read Ads Defender and Google Ads against each other

Both systems keep running where they are. hurra.ai reads them into one layer, so their figures can be held against each other instead of being reconciled by hand every month. In the demo we take your own Ads Defender and Google Ads accounts and go through where the two records agree and where they part.

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